๐Ÿฝ 3 Ways to Cook Up Tasty Startup Ideas

๐Ÿฝ 3 Ways to Cook Up Tasty Startup Ideas

Morning Builders,

NFTs are still hot, Mailchimp sold for $12B and Tim dropped 7 new apple products. And that was only Tuesday. It's a good thing we write these newsletters Thursdays at midnight or we'd have to scratch our entire gameplan when some big shot decides to buy or invent something. ๐Ÿ’ฐ

Hungry for a good newsletter? Today's a feast:

  • Cold emailing Ben Chesnut and why Mailchimp's exit was legit
  • 3 ways to spice it up and secure investor interest
  • Featured startup ideas you should vote on

Top up your coffee and let's dive in:๐Ÿ‘‡

๐Ÿ“ฌ 12 Billion Dollar Pay Day:

$12B is what Intuit paid to acquire Ben Chesnut and Dan Kurzius's startup idea. The craziest part? Mailchimp is 100% founder-owned. So if you're good at math, you'll know this is one of the largest bootstraps exits in history. We sent Ben a cold email to congratulate him. Still haven't heard back. ๐Ÿ˜ข

Know Ben Chesnut? Help us send a Kernal invite here ๏ฟฝ๏ฟฝ

๐Ÿฅ• 3 Ingredients for Tasty Startup Ideas

Wondering what makes startup ideas juicy? Data to back 'em up. Remember, you wanna make the investors that got in early rave about your idea to their friends. How do you do that?๐Ÿ‘‚ Build good ol' data-backed FOMO people can bet their lives on.

Instead of tweeting it's a good idea, show your cards. Prove how you'll win. Here are 3 hacks to show how ripe your startup idea is: ๐Ÿ…

1) Qualify the Search Volume: Places like Google Trends and Hustle Trends share monthly search volumes that reveal where the best opportunities are waiting. Instead of guessing, pounce on the highest-ranked keywords. Check out the google search volume for Halloween 20 days before Oct 31st. ๐ŸŽƒ

2) Do Your Research: Weekly digests like Trends.vc and tools like IdeaValidator.io can help you map out your data before you waste 100 hours building a product nobody wants. Qualify your product build before you waste your life on it. Fun fact: both these websites were built by Kernalers, Dru Riley and Saba Karim. Got a question? Hit 'em up. ๐Ÿ‘‹๐Ÿผ

Kernal Example: Max and Emily caused a buzz adding clear market research to their latest investing startup idea. They even included a Docsend pitch deck for people to see their plans.
Easy Investing for Scared Millennials
I ran into a problem about two years ago. I started investing in the stock market and was able to make some really good returns. โ€œBut Max, why is that a problem?โ€ Well, when you start with $600 in your trading account, even a 100% return in a few months is still only $600. If I had $10,000 tโ€ฆ

3) Human Proof: Landing pages with email sign-ups, social media tools to count hashtags and survey forms that track consumer questions go very far with investors. Why? It shows you've done the grunt work. You know your people. The tip is to make the info you collet externally facing so you can lure investors with your product-ready audience. Alexis Grant crushed this with her recent MVP:

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Startup One-Liners

  • ๐Ÿ˜ฌ OpenSea admits Head of Product traded NFTs on insider information
  • ๐ŸŽจ Canva (your intern's favourite design app) is now valued at $40B
  • ๐Ÿ“ฑ Discord raised a whopper $500M round at a $15B valuation
  • ๐Ÿ’ป Microsoft announces accounts can now go fully passwordless
  • โœŒ๏ธ Bye Bye: startup founders ditching pitch decks for Notion memos

Fresh startup ideas that have the data to back up angel investments

Active Investing for Inactive Investors
I ran into a problem about two years ago. I started investing in the stock market and was able to make some really good returns. โ€œBut Max, why is that a problem?โ€ Well, when you start with $600 in your trading account, even a 100% return in a few months is still only $600. If I had $10,000 tโ€ฆ
Infrastructure for a Decentralized Web 3.0
The internet is changing. And we are moving to Web 3.0 ๐Ÿš€ Quick recap of what Web 3.0 is:1) Web 3.0 is decentralized: Peer-to-peer transactions and no central entities.2) Web 3.0 is more private: Users have more control of their own data.3) Web 3.0 uses AI: AI will be needed to organize informaโ€ฆ
Booking and payments platform for independent barbers
Barbershops are back in business, and theyโ€™re bigger than ever. Google Search interest in โ€œbarber near meโ€ is at an all-time high, and r/Barber subreddit subscribers boomed ~580% in the last year. TikTok videos with #barbershop and #barber tags together have ~23B views. The trend is not surprisinโ€ฆ
Automate Reaching Out To Churned / Abandoned Users
Users churn all the time, often without officially going through your lofty cancellation process you have on your site. Those users quit for a reason, whether its your UI/UX, a bug that no one has addressed, or just plain lack of interest. Itโ€™s time you found a better way to reach those people. Heโ€ฆ

๐Ÿ‘€ Meme of the Week

If your MVP isn't cringe-worthy, you shipped too late.

๐Ÿ’š The Kernal fam

P.S. Got questions or ideas? Reply to this email. We wanna hear 'em.

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